Digital rhetoric, as defined by fellow-blogger and UC Irvine professor Elizabeth Losh, "is not one but two literacies: a literacy of print and a literacy of the screen. In addition, work in one medium is used to enhance learning in the other."[cit]

Visual rhetoric considers how "a resurgence of interest in the ways that our means of representing experience, including mental experience, has some bearing on what can be known. In simple terms, word choice is both stylistic and epistemological; how we say or write something has a real effect on how we know."[cit]